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The E-Commerce Book

Description

New in the Second Edition:Contains over 60% new material,Complete and extensive glossary will be added,Complete revision and update of the security chapter (reflecting the recent Yahoo experience),Strengthened coverage of E-Business to Business,Increased and redesigned case studies ,Increased European and international coverage,Revised, expanded, and enhanced illustrations,New, attractive text design with features such as margin notes,Increased size of tables containing website contacts,Redesigned cover.

Keywords

Business Customer Service Customers Consumer Marketing Branding Advertising E-Fulfillment Internet Payment Infrastructure

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The E-Commerce Book.pdf

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