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Alliance Brand

Author: Mark Darby

Description

Darby's straightforward advice and comprehensive maps and tools will guide you on the journey to fulfilling the promise of partnering. The results are higher revenues and reduced alliance failure rates, along with lower costs and fewer risks. Alliance brands also have more satisfied staff and partners, and a transparent, audit-friendly process to satisfy increasing governance concerns. This leads to sustainable alliance success, and ultimately 'partner of choice' status in your chosen industries and markets.

 

That's a compelling return on investment. That's an Alliance Brand.

Keywords

Alliance ambiguity alliances Customer demands Regulation governanc Alliance spirit Alliance failure reputation strategy core competences assets relationships portfolio performance

Download & Read Options

�Alliance Brand Fulfilling the Promise of Partnering.pdf

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